We’re a creative agency specializing in brand stories. We have over 20 years of experience in brand positioning and advertising with some of the biggest brands in the world.
Perhaps our most famous work is taking the Happiness story into The Coca-Cola Company that’s now helping them spread 'smiles around the world'.
We’ve developed a bespoke story system that revolves around Title; Plot; Twist™ that allows brands to tap into the ‘power of storytelling’ The Twist is a compelling point of difference that can either:
Our brand story mapping tool is able to read thousands of pages of data and extract the storylines. Kerbang’s in-house text analysts have tuned it to analyse websites, news, social commentary and even Twitter. Have a look at the story map we did for Hovis (image top right). Hidden in their back story is the ‘Story Twist’. The unique part of their history, that we uncovered and made relevant as the platform for their future facing story.
Can you spot it?
The word you are looking for is ‘germ’ – a tiny insight which which led to a proposition to regerminate the brand through the platform of ‘Wheat’s Little Secret’.
Access our story finder tools here below.