Bolooba is a business accelerator offering training and investment to new tech driven companies. Balooba’s vision is to create a more efficient, more transparent future through emerging technologies like blockchain. Bolooba wanted a positioning that showed they were driven by idealism as much as entrepreneurialism. We were inspired by their decision to locate a hub of their operations in Greece and developed a ‘blue sky’ story of ‘Re-civilizing’ the world through technology and industry.
Brand story, positioning, logo/ID inspiration, packaging, website design/copy